We don't track people. But we do see queries in aggregate — and the under-£100 bracket is the most interesting because it's where intent is sharpest.
Here's what people searched for in the last month. All figures are aggregated; no individual query is tied to a person.
The top three categories
- Audio (earbuds, headphones) — 31% of under-£100 finds
- Kitchen (kettles, pans, coffee gear) — 24%
- Small tech (cables, chargers, SD cards) — 18%
The remaining 27% is a long tail — bike lights, board games, running shoes, desk lamps.